The Ad Council Adapts to Stay Relevant in an Age of Social Action – The New York Times

The longtime creator of public service announcements hopes its new eye emoji, which is part of the “I Am a Witness” campaign, will resonate with the public in a way that’s reminiscent of Smokey Bear.

Source: The Ad Council Adapts to Stay Relevant in an Age of Social Action – The New York Times

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s