Facebook Launches Periscope Rival, But Only For Celebrities.
Considering the splash made by Meerkat and Periscope this spring, it seemed like only a matter of time before Facebook dipped into the live-streaming video stream.
And that time came today, as Facebook announced that it is giving people the ability to share live video on the social network. But the new feature comes with a catch: it’s a VIP-only service.
Only public figures with verified Facebook Pages will be able to launch live-streaming videos via the Facebook Mentions iPhone app. That exclusivity is markedly different than Meerkat and Periscope, which enable anyone to quickly share videos for people to watch and comment on in real time.
Facebook’s offering, called “Live,” is accessed through the Mentions app, which itself is only available for public figures with verified Pages.