10 ways to make your video go viral — This Happened to Me — Medium

10 ways to make your video go viral — This Happened to Me — Medium.

Karen X. Cheng

I almost didn’t write this post.

Because I wanted to keep the magic behind my viral video to myself. Because of my ego. Because I would have loved to brag that I just sat back and it took off on its own. But that’s not what happened.

I did a ton of marketing, and it started long before the video was released. Going viral was not an accident — it was work.

I tried a lot of things. This is what worked for me.Thanks to Cedric DahlAlex DebelovNikolay ValtchanovLynn Tao, and Orion Hombrebueno for marketing help and advice for the video.

This article was originally published on Fast Company.

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