Types of animation:
- Corporate explainer video
Normally it’s used to explain and simplify very complex and sometimes dry subjects.
Motion graphics animation
It works great with more conceptual ideas, for example when you want to talk about your company’s values.
These types of animations always have a lighter feel to them, which means they don’t suit every audience and brand.
Whiteboard animation and kinetic-type animation
These are great for when you have a lot of information to cover. Normally these videos tend to be a bit longer.