Email Marketing – Top Six Email Marketing Trends You Need to Keep Pace With : MarketingProfs Article.
by Liga Bizune
Almost every brand has some form of email marketing capability as part of its integrated marketing strategy. These six trends assure us that email will continue to thrive as a marketing platform.
Some of these larger technology trends are an ideal fit for email marketing because they require a channel for private communication and the ability to opt out. And email marketing allows you to earn permission to deliver a message directly to subscribers.