15 Must-Know Fundraising and Social Media Stats

15 Must-Know Fundraising and Social Media Stats.

LinkedIn launched in 2003, Facebook launched in 2004, and Twitter launched in 2006. Now more than a decade into the Social Web, the use of social networks still continues to grow worldwide and will continue to do so for years to come. It’s no coincidence that online giving is growing rapidly as well. A decade ago most individuals still consumed print news and donated by writing and mailing checks. Today, as donors, activists, and volunteers worldwide have embraced the Internet for news and entertainment, so have they transitioned their giving and their trust to digital. The investment the early adopter nonprofits made into online fundraising technology and strategy in the late 1990′s and 2000′s is now finally starting pay off – especially if they have also invested into a smart, multichannel, integrated social media strategy.

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