Planned Giving’s Role in Your Development Strategy – Top Nonprofits.
Planned giving, according to Giving USA, was up 7.2% (to $27.73 billion) in 2013. So, if your nonprofit doesn’t have a planned giving program, start one. It’s a smart and easy way to secure your organization’s growth and financial stability.
Regardless of the size, mission, or budget of your organization, planned giving should be a part of your development plan. If you have a strong donor base, solid infrastructure, and a cohesive board, you already have the tools you’ll need to implement a planned giving program. Your board, in fact, can be especially instrumental in helping with planned giving.