The new era of hashtag activism

The new era of hashtag activism.

In retrospect, it should have been obvious that an American-made documentary and the flurry of hashtagged tweets that surrounded it had zero chance of ushering in the overthrow of a Ugandan military tyrant. But tweet and faux-rage we did, with millions of #Kony2012 posts forced into the digital ether for that amorphous goal of “awareness.” As the Washington Post’s Caitlin Dewey points out, the #Kony2012 campaign and film of the same name did ultimately lead the African Union and the United States to send 5,000 troops to fight back the warlord barbarian Joseph Kony. However, Kony remains at large, though U.S. troops did manage to capture one of his leading henchmen earlier this week.


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